𝗘𝗫𝗛𝗔𝗨𝗦𝗧𝗘𝗗 𝗕𝗬 𝗧𝗢𝗢𝗟-𝗛𝗢𝗣𝗣𝗜𝗡𝗚? 𝗧𝗛𝗘 𝗣𝗢𝗣𝗣𝗜𝗡𝗚 𝗢𝗙 𝗧𝗛𝗘 𝗔𝗜 𝗕𝗨𝗕𝗕𝗟𝗘 𝗔𝗡𝗗 𝗣𝗟𝗔𝗧𝗙𝗢𝗥𝗠 𝗖𝗢𝗡𝗦𝗢𝗟𝗜𝗗𝗔𝗧𝗜𝗢𝗡 𝗪𝗜𝗟𝗟 𝗦𝗔𝗩𝗘 𝗬𝗢𝗨𝗥 𝗦𝗔𝗡𝗜𝗧𝗬

candyandgrim
Dec 9, 2025
2 min read

𝗬𝗼𝘂 𝗰𝗮𝗻'𝘁 𝘀𝘁𝗼𝗽 𝘂𝗻𝘁𝗶𝗹 𝘀𝘂𝗿𝘃𝗶𝘃𝗼𝗿𝘀 𝗲𝗺𝗲𝗿𝗴𝗲. 𝗕𝘂𝘁 𝘆𝗼𝘂 𝗖𝗔𝗡 𝗵𝗲𝗹𝗽 𝗽𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝘄𝗶𝗻𝗻𝗲𝗿𝘀 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗘𝗡𝗧𝗜𝗥𝗘 𝗽𝗶𝗽𝗲𝗹𝗶𝗻𝗲—𝗮𝗻𝗱 𝗽𝗿𝗲𝗽𝗮𝗿𝗲 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝗮𝗴𝗲 𝗼𝗳 𝗔𝗜 (𝗺𝗮𝘁𝘂𝗿𝗶𝗻𝗴, 𝗻𝗼𝘁 𝗳𝗿𝗮𝗴𝗺𝗲𝗻𝘁𝗶𝗻𝗴).

𝗧𝗛𝗘 𝗣𝗔𝗧𝗧𝗘𝗥𝗡 𝗜𝗦 𝗦𝗘𝗧: Weavy sold to Figma for $200M+ after just 1 year (Oct 2025). Even with Google, Nvidia, Toyota as customers—couldn't stay independent.

The bubble will burst. Most platforms will die.

𝗔𝗻𝗱 𝘁𝗵𝗮𝘁 𝘄𝗶𝗹𝗹 𝘀𝗮𝘃𝗲 𝘆𝗼𝘂𝗿 𝘀𝗮𝗻𝗶𝘁𝘆.

𝗧𝗛𝗘 𝗘𝗫𝗛𝗔𝗨𝗦𝗧𝗜𝗡𝗚 𝗥𝗘𝗔𝗟𝗜𝗧𝗬:

Midjourney+Runway+Krea+Recraft+ComfyUI+Adobe+Figma+PM tools...

Each one: $10-75/month, 4-20 hours learning, different workflow, constant updates breaking your process.

𝗬𝗼𝘂𝗿 𝗰𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝘀𝘁𝗮𝗳𝗳 𝗲𝘅𝗵𝗮𝘂𝘀𝘁𝗲𝗱 𝗹𝗲𝗮𝗿𝗻𝗶𝗻𝗴 𝘁𝗼𝗼𝗹𝘀 𝗶𝗻𝘀𝘁𝗲𝗮𝗱 𝗼𝗳 𝗺𝗮𝘀𝘁𝗲𝗿𝗶𝗻𝗴 𝗰𝗿𝗮𝗳𝘁.

𝗪𝗛𝗘𝗡 𝗖𝗢𝗡𝗦𝗢𝗟𝗜𝗗𝗔𝗧𝗜𝗢𝗡 𝗛𝗜𝗧𝗦:

✅ 2-3 clear winners per category

✅ Master tools instead of switching

✅ Create instead of evaluating

We're multi-disciplinary: video, photo, vector, 3D, motion, copy, UI/UX.

𝟯𝟬+ 𝗔𝗜 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀. 𝗪𝗲 𝗰𝗮𝗻 𝗼𝗻𝗹𝘆 𝗮𝗳𝗳𝗼𝗿𝗱 𝟮-𝟯. 𝗠𝗮𝘆𝗯𝗲 𝗼𝗻𝗲.

𝗪𝗛𝗔𝗧 𝗦𝗧𝗨𝗗𝗜𝗢𝗦 𝗔𝗖𝗧𝗨𝗔𝗟𝗟𝗬 𝗡𝗘𝗘𝗗:

Not "10% better AI hands."

We need, a single platform:

• with brand guidelines built-in

• with client review workflows

• that connects to our PM tools

• we can actually master

𝗖𝗔𝗡𝗩𝗔'𝗦 𝗖𝗢𝗠𝗣𝗟𝗘𝗧𝗘 𝗦𝗬𝗦𝗧𝗘𝗠 (𝗢𝗖𝗧 𝟯𝟬, 𝟮𝟬𝟮𝟱):

Free Affinity suite + Own AI model + Whiteboards + Marketing analytics = Ideation → Production → Distribution → Measurement in one platform. 200M users already trained.

𝗔𝗟𝗧𝗘𝗥𝗡𝗔𝗧𝗜𝗩𝗘 𝗙𝗢𝗥 𝗣𝗢𝗪𝗘𝗥 𝗨𝗦𝗘𝗥𝗦:

Hire ComfyUI developer ($80-160k/year), build custom agentic AI for your exact pipeline.

But most studios will pick the survivors

1. Canva

2. Pletor (marketing workflows)

3. Adobe IF Project Graph delivers (enterprise + print)

𝗪𝗛𝗔𝗧 𝗬𝗢𝗨 𝗖𝗔𝗡 𝗗𝗢 𝗡𝗢𝗪:

Can't stop evaluating until winners emerge.

But you CAN tell potential winners what you ACTUALLY need:

❌ Stop: "10% better image generation"

✅ Start: Brand guidelines, client approvals, PM/DAM integration, IP compliance

𝗩𝗼𝘁𝗲 𝘄𝗶𝘁𝗵 𝗳𝗲𝗲𝗱𝗯𝗮𝗰𝗸, 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝘄𝗮𝗹𝗹𝗲𝘁.